Actress and model Elizabeth Hurley has an obsession with beachwear, which she credits in part to growing up in rainy England where she never leaves the house without an umbrella. Elizabeth is involved in every aspect of the business from design through to manufacture and marketing.
Elizabeth Hurley currently stars in the Lionsgate/E! series The Royals, playing the title role of “Queen Helena”. She previously recurred in Gossip Girl for Warner Bros./CW playing the role of Diana Payne. Elizabeth recently shot the movie VIKTOR opposite Gerard Depardieu and prior to that made more than two dozen movies. Her personal favorites are Austin Powers with Mike Myers, Bedazzled with Brendan Fraser and The Weight of Water with Sean Penn. She also produced several movies starring, Hugh Grant including Extreme Measures and Mickey Blue Eyes, under their jointly owned Simian Films production company. Elizabeth has appeared on the front cover of British Vogue five times as well as Harper’s Bazaar, GQ, Esquire, Elle, Vanity Fair and Tatler
Elizabeth is in her twenty second year of representing Estée Lauder as a spokesmodel, making it one of the world's longest running beauty contracts. She has toured the United States and other parts of the world with the late Evelyn Lauder, raising funds and awareness for The Breast Cancer Research Foundation. She was honoured in 2009 by the Foundation and awarded the Humanitarian Award for her fund raising efforts. Two research scientists at the Royal Marsden hospital in the UK have grants in her name. Estée Lauder has named several special limited-edition pink lipsticks after her, Elizabeth Pink and Elizabeth Shimmer Pink.